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Cybersecurity

The importance of advanced security audits for WordPress

Effective prevention against attacks in WordPress depends on meticulous analysis. Discover how to hunt malicious code and config errors.

strategy

B2B sales funnel - how to build one from scratch and drive predictable revenue

Learn how to build a B2B sales funnel from scratch. Define your ICP, structure pipeline stages, integrate CRM and generate predictable revenue.

operations

Sales playbook - how to create a guide your team actually uses

Create a sales playbook your team actually executes. Structure messaging, objections, qualification and automation to scale sales with consistency.

management

Sales operations - 7 mistakes that destroy your revenue predictability

Discover the 7 most common sales operations mistakes. Fix gaps in data, process and management to achieve real revenue predictability.

technology

AI in marketing - how to use artificial intelligence to scale revenue

Learn how to apply AI in marketing. Build AI-Native products, automate campaigns and scale revenue with intelligent agents and LLMs.

Serverless Architecture

Serverless architecture - how to scale digital products at minimal cost

Discover how serverless architecture with Next.js and Cloudflare Workers cuts costs and accelerates the launch of scalable digital products.

Go-to-Market

Growth and sales funnel - how to build a conversion machine

Build a growth-driven sales funnel. Integrate server-side tracking, CRM and paid media to generate qualified leads and scale recurring revenue.

Applied AI

How to integrate AI implementation in business into real operations

Discover how AI implementation in business can automate processes, connect data, and reduce costs. Learn how to apply AI in real operations.

APIs & Integrations

Why system integration via API means the end of manual tasks

System integration via API eliminates rework and connects ERP, CRM, and E-commerce. See how to automate your commercial operation and scale fast.

E-commerce

E-commerce optimization strategies to increase conversions and recover carts

Learn e-commerce and checkout optimization techniques. Reduce cart abandonment and increase sales with tracking, CRM, and automation.

Software Development

The right time to swap generic systems for custom software

Understand why investing in custom software is the best choice when operations grow. Ditch spreadsheets and scale with robust digital products.

Data and Tracking

How server-side tracking changed the way I measure results

Understand why server-side tracking is vital for data accuracy. See how I use this technology to prevent data loss caused by ad-blockers.

Revenue and Monetization

Structuring revenue models for high scale digital products

Learn how I design revenue models for digital products. See real examples of SaaS, AdTech, and how to optimize billing to grow.

Market Intelligence

Using market intelligence with artificial intelligence to anticipate trends

Discover how I apply market intelligence with artificial intelligence to monitor competitors and find opportunities before everyone else.

Applied AI

How AI agents in sales are replacing manual SDR work in the commercial process

Discover how I use AI agents in sales to qualify leads, summarize meetings, and free the commercial team to focus exclusively on closing deals.

Applied AI

Using corporate RAG to transform documents into internal copilots

Understand how I use corporate RAG to connect company knowledge bases to artificial intelligence safely and privately.

Applied AI

The impact of AI backoffice automation on reducing operational costs

See how I implement AI backoffice automation to extract data, validate invoices, and eliminate repetitive manual tasks in companies.

Applied AI

Why investing in AI architecture generates more return than just training your team in prompts

Understand why integrated AI architecture outperforms basic prompt courses. Discover how to create robust systems connected to your database.

Applied AI

How an AI customer service agent reduced our response time to seconds

Learn how an AI customer service agent replaces rigid IVRs. Improve customer experience with instant support integrated into your system.

Customers

How B2B campaign structuring scaled Azion acquisition in Brazil and the US

See how B2B campaign structuring in Google Ads and LinkedIn Ads generated qualified growth for Azion in Brazil and the United States.

Customers

How Aeskins Pharmaceuticals structured full-funnel growth with data and positioning

Read the Aeskins Pharmaceuticals case: full-funnel strategy, data lake with BigQuery and Power BI, positioning, inbound and outbound marketing.

Customers

How Aeskins Pharmaceuticals adapted Magento for e-commerce and external sales reps

Read the Aeskins Pharmaceuticals case: Magento development, commercial journey design, and store customization for external sales reps to place orders.

Customers

How Aeskins Pharmaceuticals integrated Magento, TOTVS, WMS and AWS to control orders and fulfillment

See how Aeskins Pharmaceuticals structured Magento, TOTVS, WMS and AWS with RDS, Load Balancing, Route 53, CloudFront and firewall rules.

Customers

How Shopfisio strengthened management of Brazil's largest aesthetics e-commerce with Power BI

Read the Shopfisio case: development, maintenance, and evolution of strategic Power BI dashboards for leadership and business teams.

Customers

How AOFIO built a WooCommerce e-commerce operation with more control

Read the AOFIO case: Figma design, WooCommerce development, and structuring an online store with clear navigation, catalog, and checkout.

Customers

How AOFIO structured AWS and WMS for e-commerce performance, fulfillment and tracking

See how AOFIO structured AWS with EC2, RDS, Load Balancing, Route 53, CloudFront, firewall, and WMS integration for fulfillment and tracking.

Customers

How AOFIO structured growth for consumers, physicians and clinics

See how AOFIO structured growth campaigns with Google Ads using SKAGs, awareness levels, Meta Ads, and LinkedIn Ads for physicians and clinics.

Customers

How server side tracking implementation structured data funnels for Azion

Understand how server side tracking implementation, data layer, and Mixpanel transformed the way Azion measures MQLs and PQLs.

Customers

Integrating CRM and product data to scale lead nurturing at Azion

Discover how integrating HubSpot, lead scoring, and platform usage data allowed nurturing technical leads and accelerating conversions at Azion.

Customers

The flawless GA4 migration and creation of advanced funnel reports at Azion

See how we executed the migration from Universal Analytics to GA4 at Azion, mapping product events and creating advanced funnel reports.

Customers

How performance campaign structuring scaled WeWork bookings across Latin America

Learn about the WeWork case: performance campaign structuring in Google and LinkedIn Ads to generate MQLs and SQLs in five countries simultaneously.

Customers

How Bionovis reorganized its website for physicians and managers

How the Bionovis website reconstruction in React reorganized content, search, and conversion for physicians, hospitals, and clinics.

Customers

How Bionovis engaged thousands of physicians using React

See how Bionovis developed an exclusive portal for physicians: a secure React and PostgreSQL web app with hundreds of scientific resources.

Customers

Ecommerce and catalog optimization for the Elephant Sanctuary

WooCommerce infrastructure improvement with plugin cleanup and updated catalog configuration for Google Shopping and Meta Ads.

Customers

Doubled Meta Ads revenue for the Elephant Sanctuary

Precise cluster adjustments and budget pacing in Meta Ads that doubled the Elephant Sanctuary revenue.

Customers

WhatsApp cart recovery for WooCommerce at the Elephant Sanctuary

Custom WooCommerce plugin creation that automatically recovers abandoned carts via WhatsApp using the Evolution API.

Customers

How Antonella built a custom SaaS CRM for private schools

See how Antonella transformed its agency expertise into a SaaS CRM for schools using Next.js, Supabase, and WhatsApp Cloud API.

Customers

How Jovem Pan built a subscription platform for sector reports

How Jovem Pan created an annual subscription platform for sector reports to qualify clients for its broader product ecosystem.

Customers

How JP Analytics turns news audience behavior into market intelligence

How JP Analytics tracks journeys across the Jovem Pan ecosystem and gives companies insight into the content their audiences consume.

Customers

How Tendy turned LLMs into a Business OS with memory, RAG and integrations

Read the Tendy case: a multi-tenant LLM platform with API gateway, model aliases, RAG, memory, Nango integrations, dedicated deployments and billing.

Customers

How Constellation structured a commercial gateway for LLMs, RAG and fine-tuning

Read the Constellation case: an LLM platform with API gateway, model aliases, RAG, LoRA, marketplace distribution and token billing.

Customers

How NotPixel created a contextual ads layer for LLM-based products

Read the NotPixel case: a contextual ads SDK for LLMs with semantic matching, privacy, streaming, tracking and multi-provider support.

AI implementation

Why most AI projects don't make it past the pilot

Understand why AI projects stall after the pilot and what changes when process, data, integration, risk and operations enter the project from the beginning.

AI implementation

How to prioritize AI use cases by impact, feasibility, and risk

Use a practical impact, feasibility, and risk matrix to compare AI use cases and choose your first project without relying on opinion or fashion.

AI implementation

AI is not a tool: it is a change in the architecture of work

Understand why implementing AI requires redesigning tasks, decisions, roles and controls, instead of just distributing a new tool to the team.

AI implementation

How to calculate the ROI of an AI implementation

Learn how to calculate ROI, payback and total cost of an AI implementation with baseline, verifiable benefits and quality and risk metrics.

AI implementation

Buy an AI solution, develop it in-house or integrate tools?

Compare off-the-shelf solution, in-house development and AI integration by the criteria that matter: differentiation, data, deadline, control, risk and total cost.

AI implementation

How to implement AI in customer service

A practical guide to implementing AI in service with triage, knowledge base, customer context, human oversight and quality metrics.

AI implementation

AI use cases for business teams

See where AI really helps sales: account research, preparation, CRM registration, follow-up, coaching and prioritization with human control.

AI implementation

How to implement AI in marketing without creating a generic content factory

Use AI in marketing for research, distribution, analysis and operations without multiplying generic content, branding errors and empty volume.

AI implementation

AI applications in logistics and supply chain

Discover practical applications of AI in forecasting, inventory, transportation, documents, and exceptions — and the data you need to get started safely.

AI implementation

How to use AI in accounting and financial processes

See how to apply AI to documents, reconciliation, closing, billing and financial analysis with validation, audit trail and segregation of duties.

AI implementation

AI for service desk, documentation and IT operations

Apply AI to ticket screening, document search, incident response and IT routines with sources, permissions, approval and operational metrics.

AI implementation

Agent, automation or copilot: which architecture to choose

Compare automation, copilot, and AI agent by variability, autonomy, risk, and oversight to choose the right architecture for each process.

AI implementation

How to connect AI to CRM, ERP, WhatsApp and internal systems

Understand the architecture to connect AI to CRM, ERP, WhatsApp and internal systems with APIs, events, identity, validation, queues and logs.

AI implementation

When to use RAG in a business project

Learn when RAG is the right architecture for connecting AI to documents and business knowledge — and when search, rules or fine-tuning do the trick best.

AI implementation

How to protect business data in AI applications

Protect data in AI applications with classification, minimization, identity, retention, isolation, vendor assessment, and incident response.

AI implementation

Permissions, Logs, and Human Oversight on AI Agents

Implement AI agents with least privilege, auditable logs, risk approvals, execution limits, fallback, and secure shutdown.

AI implementation

AI implementation plan in 30, 60 and 90 days

A 90-day plan to diagnose, prioritize, bring an AI case into controlled production, and decide to scale with metrics and governance.

AI implementation

How to create an AI committee without increasing bureaucracy

Structure a small, executive AI committee with a mandate, risk criteria, reusable standards, and quick decisions to unlock projects.

AI implementation

Indicators that should be measured after AI implementation

Measure value, quality, adoption, risk, and cost after AI implementation with process-linked metrics and clear operational boundaries.

AI implementation

How to prepare employees to work with AI agents

Prepare employees to work with AI agents through real-world tasks, clear boundaries, practice, feedback, and new roles — without generic training.

SEO and GEO

Does your company appear when customers ask ChatGPT questions?

Understand how to check if your company appears in ChatGPT responses, which queries to test and how to separate mention, citation and recommendation.

SEO and GEO

Is GEO really different from SEO?

Understand where SEO and GEO share fundamentals, where metrics change, and why optimizing for AI does not replace indexing, authority, and useful content.

SEO and GEO

How to test your brand's visibility on AI engines

Build a reproducible viewability test across ChatGPT, Google AI, Perplexity, and Copilot with clear prompts, repeats, competitors, and metrics.

SEO and GEO

Why AI recommends your competitors and not your company

Understand why AI engines choose competitors and how relevance, evidence, indexing, authority and consistency influence recommendations.

SEO and GEO

What makes a company cited as a source by AI systems

See which signals make a page more useful as a source for AI engines: relevance, evidence, clarity, freshness, authority, and technical access.

SEO and GEO

How content, indexing and authority influence visibility in AI

Understand how useful content, correct indexing, and verifiable authority work together to increase eligibility and citability in AI engines.

SEO and GEO

Does structured data help in GEO? What really matters

Understand the role of Schema.org and JSON-LD in AI visibility, what they don't guarantee, and which technical and editorial fundamentals take priority.

SEO and GEO

Does LLMS.txt improve visibility in Google AI?

No: Google states that it ignores llms.txt. Understand the purpose of the file, when it can be useful and what to prioritize for AI Overviews and AI Mode.

SEO and GEO

How to Create Original, Citable Content Instead of Commoditized Content

Turn expertise, data, and decisions into original content that people and AI engines can verify, cite, and use with confidence.

SEO and GEO

How to track AI Overviews and AI Mode in Search Console

See how Search Console records AI Overviews and AI Mode, the new generative AI report, and how to combine impressions, pages, and conversions.

SEO and GEO

GEO audit: what should be analyzed

Here's what a GEO audit should evaluate: prompts, citations, competitors, crawling, indexing, entities, content, authority, and measurement.

SEO and GEO

AI visibility checklist for B2B companies

Use this checklist to evaluate B2B presence in AI responses: category, use cases, evidence, integrations, security, sources, and measurement.

SEO and GEO

AI visibility checklist for e-commerce

Evaluate e-commerce visibility in AI mechanisms: catalog, products, inventory, policies, reviews, structured data, authority and measurement.

SEO and GEO

How to compare your brand’s visibility to that of your competitors

Compare brands in AI engines with the same set of prompts, repeats, and metrics for mention, citation, accuracy, sources, and share of response.

SEO and GEO

The cost of not appearing in new search journeys

Understand how to estimate the cost of absence in AI responses without inventing attribution: demand, consideration, traffic, conversion, and competitive learning.

SEO and GEO

Public analysis of Nubank's AI visibility

A public analysis of the signals that make Nubank understandable and quotable: entity, products, content, update and external sources — without an invented score.

SEO and GEO

AI visibility benchmark by segment

Create AI visibility benchmarks by segment without comparing incompatible markets: prompts, brands, platforms, metrics, sample and limitations.

SEO and GEO

What has changed in generative search in 2026

See the changes in 2026: integration between AI Overviews and AI Mode, new visibility reports and guidance against GEO hacks.

SEO and GEO

Errors that prevent AI engines from understanding a company

Learn about the technical, editorial, and entity errors that make it difficult for AI to understand your business: blocks, ambiguity, generic content, and conflicting facts.

SEO and GEO

How to turn insider knowledge into quotable content

Create a process to transform data, projects, experts, tickets, and internal decisions into original, verifiable, publish-safe content.